Social Media Marketing Online Beginner level by Technosoft Consultancy

What is the direct value of your Facebook page?
What is the ROI through your Twitter?
How to measure the impact of business metrics from your website or blog?

Marketing:
Measure the value of social media to justify a capital investment
Integrate and implement an end-to-end social media strategy
Provide insights into current campaigns and improve on future ones

Sales:
Develop personalized offers that resonate with customers to increase sales
Product management:
Understand consumers in new markets and their specific cultural attributes
Develop and evolve products and solutions from direct social media analysis

Customer service:
Understand real customer issues and identify trends versus one-of-a-kind issues
Respond to and resolve customer issues before they become major problems Through this course, you will not only learn to interpret the social media data gathered using social media monitoring tools but also, make sense of these data in order to take effective actions.

Key Takeaways: At the end of the course, the participants will be able to:
Use and apply social media listening and monitoring tools to gather data
Interpret the social media data gathered
Discover customer insights from the leading listening/monitoring tools in the market
Compute the effectiveness of a marketing campaign
Produce effective actions based on the analytics