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Digital Marketing Online for beginners by Digital Marketing Paathshala

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  • Start Date
    May 10, 2025 - July 9, 2025
  • Duration
    90
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Course Category
  • Digital Marketing
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Course Duration in Hours

90

Course Details

Module 1: Introduction to Digital Marketing

Module 2: Website Optimization and Usability

Module 3: Search Engine Marketing (SEM) - Google AdWords & Bing Advertising

Module 4: Digital Display Advertising
- Remarketing Campaigns
- Cross Device Marketing

Module 5: YouTube Advertising

Module 6: Social Media Marketing (SMM)
- Effective Social Media Strategy
- Paid Campaigns on Social Media Platforms

Module 7: Search Engine Optimization (SEO)
- Google Algorithm updates
- White Hat SEO Strategies

Module 8: Mobile Marketing
Module 9: Affiliate Marketing
Module 10: Email Marketing
Module 11: Lead Generation for Business
Module 12: Web Analytics Understanding Data than Matters
- Setting up Google Analytics
- Understanding user data

Module 13: Integrated Digital Marketing Communications
- Creating effective pitch for High Value

Site Review & Analysis
Site analysis, Understanding of Existing Promotional Activities (if any) & Web Site Architecture Assessment
Clients business analysis & understanding, Target Audience etc
Goals Assessment & Understanding budget constraints,
Keyword Research: Collection of keywords and finalization in consultation with the client
Competitors Research and Analysis - Analyze top three competitors websites that rank higher in search engines.
Improve the existing on-page copy to convey a theme about each page of the site to search engines crawlers
Optimization of Title tags
Optimization of Meta
Optimization of HTML Tags/Code
Optimization of images
Optimization of Anchor Tags
Installation and preparation of Sitemap
Setting up Google Analytics for advanced SEO
Yahoo explorer set up
Identifying and Optimizing SEO pages/content to website
Keyword Research
Internal Linking
Setting up Robots.Txt file
Content Enhancement"

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Contact by Phone
+919871549500
Mode of Learning
Online
Facilities
  • Corporate Training
  • 1-on-1 Training
  • Public Transport
  • e-Learning
  • Course Certificate
  • Money-Back Guarantee
  • Fast Track Classes
  • Mock Tests
  • Free Demo Class
  • Wireless & Internet access
  • Remote Training
  • Placement Assistance
  • Interview Support
Who can Attend?

Any

Training Provided by
Digital Marketing Paathshala South Extension Part I
Location
  • Digital Marketing Paathshala, South Extension Part I (Delhi),Delhi,IN

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