Course Duration in Hours
30
30
On-page Optimization Activities
Initial Site Analysis
Keyword Research
Keywords Density Analysis and Placement
Title & Meta Tags development
Site Structure Analysis
SEO friendly URL creations
Keyword Competition analyze
H1, H2 tags optimizations
Internal links building
Content Optimization
W3C Validation
Creation of XML / HTML sitemaps
Submitting sites to Google and Yahoo Webmasters
404 error Implementation
Google Webmaster Account Setup and management
Google Analytics setup and management
Off Page Optimization Activities
Directory Submission
Article submission
Classified ads Submissions
Google Map Submissions.
Press Release Submission
Blog creation and Postings
Press release news syndication
Search engine submission and indexing
Forum Posting
Registrations and applying Google Ad sense
Video creations and sharing
Image sharing
Document sharing
Social Media Optimization:
We teach How to Optimize Social media and use it in Favor of your Brand Building using Social Networks and Communities. How to do Promotions on Social Networking Sites like:
Facebook
Linkedin
Twitter
Google plus
Delicious
Reddit
Stumble Upon
Youtube
Slideshare
Pinterest
Flickr
Yahoo answers
Search Engine Marketing
Introduction to Ad Words
About Google and Google AdWords
AdWords fundamentals
Overview of search ad positions
Introduction to the Google network
Account management
Setting up an AdWords account
Account management
Campaign and ad group management
Campaign strategy
Campaign set-up
Managing campaigns
Introduction to ad group management
Keyword targeting
Introduction to keyword targeting
Keyword management & troubleshooting
Keywords and the display network
Language & location targeting
Introduction to language and location targeting
Location targeting
Language targeting
Ad formats
Overview of ad formats
Text ad formats
Image ad formats
Video ad formats
Mobile ad formats
Introduction to ad extensions
Social ad extensions
Ad policy review
Budgets and bidding
Introduction to bidding
Bidding types
Bidding on the display network
Introduction to budgets
Quality score and ad rank
Measurement and optimization
Overview of AdWords measurement
Optimization fundamentals
Optimizing keywords
Optimizing ads
Optimization tools
Conversion tracking basics
Performance, profitability, and growth
Budget growth
Bidding for performance
Profitability and lifetime value
Managing multiple accounts
Overview
Interested Person
Make eIT Solutions, Nandanam (Chennai),Chennai,IN